Studio C and Staunton Creative Community Fund Partner announce new marketing program
March 18, 2009 "Studio C is poised and ready to support the revitalization and growth of musical venues and talent in downtown Staunton," says SCCF Interim Executive Director Meghan Williamson. Studio C provides full service, high quality audio and visual recording services. This includes music production for regional and national producers and recording artists; recording, mastering, and manufacturing CDs for audio books in the publishing industry; and live, in studio, and on-location video production for both television commercials and music videos. The only such studio in the Staunton region, Studio C’s superior equipment and audio engineering talent recently attracted Grammy Award winning and Country Music Hall of Fame inductees Harold Reid and Don Reid of The Statler Brothers to produce audio recordings of their new books, Random Memories and O Little Town.Studio C’s owner, Carlton Melton, has nearly two decades of experience working with producers like Grammy Award winner Teddy Riley. Mr. Melton and his experienced staff have worked with a variety of artists including Bret Michaels, Vanilla Ice, Blue Oyster Cult, Dougie Fresh, SWV, Black Street, MC Lyte, Franklyn Grant, Ed Lover, and many more. Both musical talent and producers will find quality support for their projects at Studio C. Studio C’s success represents the model for business development and community revitalization that is at the core of Staunton Creative Community Fund’s mission. Studio C began its relationship with SCCF in the fall of 2008 as a participant in the Fund’s CORE FOUR® Business Planning Course. The seminars, which are aimed at elevating the quality and rigor of business plans, helped launch Studio C’s new marketing strategy and outreach efforts. With quality equipment, a state-of-the-art studio, and a solid business plan already in place, SCCF’s most recent loan will help Studio C take the next step in expanding its marketing to reach additional regional and national recording and publishing industry executives. "It is always enjoyable to work with a business owner that has passion for his work and who is committed to his plan for success," says SCCF’s Director of Operations, Tanya Brockett, the instructor of CORE FOUR® training classes. "SCCF is particularly excited about this project because it represents the synergy of the many talents and assets we and our entrepreneurial clients bring to the local community. SCCF brought the technical assistance, direct financing, and marketing expertise. Studio C has the recording and engineering talent, industry connections, and cutting edge studio equipment. Together, we are helping put Staunton on the map for national artists and the recording industry. That’s community development finance at its finest," says Williamson. "I couldn’t have done it without the support and guidance of SCCF, and today I feel ready to take on the national scene," says Melton.SCCF strengthens socially equitable, environmentally sound, and economically viable enterprises through finance and development. More information about the organization can be found on its website at Studio C’s owner, Carlton Melton, has nearly two decades of experience working with producers like Grammy
Staunton Creative Community Fund
STAUNTON-The Staunton Creative Community Fund (SCCF) announced its sixth microloan today, supporting one of Staunton’s premier emerging music and entertainment businesses. Studio C Recording and Production is located at the intersection of West Beverley and North Lewis Streets in a historic building planned as a major center for musical entertainment in downtown Staunton.
For more information contact: Meghan Williamson Carlton Melton (540) 213-0333 (540) 849-0299 meghan@stauntonfund.com cmelton@studiocva.com 9 South Augusta Street 3 North Lewis Street Staunton, VA 24401 Staunton, VA 24401